Do you always respond to after-purchase or after-service surveys?
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Post date: 2024-10-17 01:00:10 |
Views: 85 |
Am I being a healthier manager of my digital world by ruthlessly deleting unsolicited messages or am I hurting the career track of some workers by refusing to answer survey questions about their performance?
For quite some time now, whenever I have a medical appointment or make an online purchase, or pay a utility bill, it is followed by requests for a survey. Rate our service. What could have made it better, did everything meet your expectations?. . . . I know part of this is driven by the extremely low-cost of communicating via text or e-mail.
On the one hand, I appreciate that they are asking and that I have an avenue to communicate. On the other hand, it seems like I would have little time left if I sought to answer each and every one of these requests. I am currently overwhelmed by the volume of requests. So unless an experience was particularly fraught with difficulty I end up deleting the vast majority of them.
Perhaps companies recognize this and assume if they don't get many responses that things are going along OK and that is just fine.
In my value system, it feels like I have, say, chosen to order item B and have paid the required funds. They have fulfilled their part by sending me item B. Now they are asking me for more of my time and attention and clogging up my inboxes which I did not calculate into the original choice.
I understand this is what businesses do. This is a part of connecting with the customer, paying attention to feedback, attracting repeat customers and so forth. Why does it feel like more of an intrusion than a needful part of a working transaction |
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